See the process that lead to the creation of the website for "FureverBonded: Dog training"
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Who is this Website for?
This website is for dog owners that want to find the perfect classes for their dogs and book sessions with FureverBonded dog training in Tucson, AZ.
Goals
Learn about the classes available.
Book sessions with FureverBonded.
Frustrations
Numerous training methods are available and it can be hard to decided which is the best fit.
Getting in touch directly with trainers and book sessions can be time consuming.
Problem Statement: Users are a local couple, with 2 dogs, they need to find a trainer that will offer agility and obedience classes for their dogs. They are busy professionals so they need to be able to schedule and manager their appointments online quickly.
Hypothesis Statement: If they find a website with information on different type of classes and a quick and easy way to book and manage the classes, then they would use the FureverBonded dog training website.
Key Challenges & Constrains
Provide users with a friendly and easy to navigate site where they can easily pick the best services for their dogs and get in touch with the trainer.
Pain Points
Users should be able to navigate the website easily and see all the classes and services available.
Once users have found the services they are interested in, they should be able to contact the trainer to learn more.
If the users already know what service they would like they can book directly on the website.
Initial Concept
The initial concept included: a list of 3 services, the trainer profile and a FAQ sessions. Key points for the brand were: friendliness, easy booking and a western feeling.
Mockups
Stay tuned for more on this process and Logo ideas!
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